EAT YOUR SKINCARE
PROBLEM
Americans are not eating enough seafood.
OPPORTUNITY
Young women are obsessed with wellness and beauty, investing billions in skincare and self-care. But they’re missing the ultimate beauty hack: seafood. Rich in omega-3s, zinc, and collagen-boosting amino acids, seafood is nature’s original superfood for glowing skin, a clear mind, and a vibrant life. They trust their friends and influencers more than brandS, 89% say so.
STRATEGY
Rebrand seafood as the must-have beauty and self-care ritual for women who want to look and feel their best.
Because beauty isn’t just skin deep,
it’s what you eat.
EXPERIENITAL
The Eat Your Skincare Pop-Up Food Truck & Beauty Bar will roll into high-traffic beauty and wellness districts, styled with the polish and allure of a luxury skincare launch.
PRODUCT
SKINCARE RECIPE BOOK
Every page is a visual feast, editorial photography &, bold layouts, making seafood recipes as covetable as the latest skincare trend.
The Books Will Be Feautured In Retail Stores Such as Sephora and Ulta.
SOCIAL
Catchy Visual and Posters to grab attention Each Posting will contatin a link with tips and testimonials..
